If you want to connect with your audience, especially when it comes to web content, you have to give something back to them. Reward customers for time they invest. Smart, successful companies, have been doing this for a while. They give back to customers through exclusive deals and promotions, or by offering free eBooks, other content […]

We live in an increasingly data-driven world and the scope of what can be gleaned about routine interactions and business processes continues to grow with each day that passes. With good reason, much of the focus when it comes to ideas around deploying data for strategic business purposes has lingered particularly on efficiency gains and […]

More consumers are shifting their spending online than ever before. Online shopping is certainly appealing as it offers numerous advantages. All it takes is a simple search and a few clicks, and you could have the latest products sent right to your doorstep without having to drive down to the store. Or better yet you […]

Social media has become the holy grail for marketers. Not only does it allow them to reach an exact demographic, it also allows them to speak directly to potential customers. So what about email marketing? This older tactic has been around since email first emerged, and it might not seem as effective, considering you have […]

Social media has become an essential part of any marketing campaign. Social content has the potential to be a powerful force for building your brand. Here are nine tips to help you make the most of it. 1) Create a Plan Almost everyone uses social media. Your kid, your mom and even your neighbor’s dog […]

The heart of any E-Commerce site its product pages. An e-commerce site is nothing without the products that it offers its visitors. The pages where these products are placed, are just as important. It is vital that your product pages are strategized so that you can boost your conversion. Yes, it all comes down to […]

If you’re close to the virtual world, then you are surely aware of these two terminologies – UX (User Experiences) and UI (User Interface) which work as bread & butter while creating any mobile app. So, it is impossible to develop a mobile app without proper knowledge & skill of these two terms : UI […]

If you’re a 1099 worker or small business owner, you must either have a firm grasp of the tax code or the assistance of a qualified accountant to not only stay in compliance with IRS rules, but to retain as much of your earnings as possible. Knowing about all the available credits and deductions is […]