“Marketing made me do it.” Whilst this isn’t something you’ll ever admit to, it’s undeniable that are buying decisions are influenced by the adverts we watch, read and are exposed to. The very best marketers draw on a wealth of possible tricks, hooks and vulnerabilities uncovered through centuries of studies into human behaviour and repurposed […]

An excellent Amazon FBA freight forwarder can make a huge difference for your eCommerce store on the site. As an Amazon reseller, your reputation is always at stake if you are not careful about your shipping policies. The number one complaint on Amazon from purchasers is about products not reaching them on time, or reaching […]

For those not in the know, affiliate marketing is a performance-based marketing strategy which rewards affiliates for every customer they send to their partner company’s online store. It is easy to think of this as a sketchy approach, especially since it has its origins in supplement and beauty product selling. But it has become one […]

So you’re looking into hiring a professional PR firm to handle your press release distribution campaign. We get it. It might not seem like it, but choosing the right PR service can be downright challenging. Many companies out there claim to be the best. However, in truth, only a handful will meet your expectation and […]

Your brand identity is governed by two important factors namely brand awareness and customer based brand equity. Your brand is what your customers feel about you. Building a strong brand identity takes time, effort and perfect execution of strategies. The customer should be the focal point of every action so that your customer starts trusting […]

Success in today’s highly competitive markets means not only pleasing customers but also operating at maximum efficiency. And one of the ways to do this is to ensure that you are getting the best bang for your buck with all the different tools and services you use. High-speed internet is going to be the lifeblood […]

No one wants to think about bankruptcy. But it’s a reality that many people have to face. Bankruptcy is especially hard when it’s due to something out of your control. Medical expenses are typically cited as the most common cause for individual bankruptcy. No matter your reasons for filing bankruptcy, you want to get your […]

Instagram hashtags have been a thing for sometime and will likely continue so in 2019 and above. When you think of hashtags, Instagram and Twitter readily come to mind, Facebook too. The use of hashtags (originally called pound signs) online didn’t start until the late 1990s as they were used on IRC (Internet Relay Chat) […]