So you’re looking into hiring a professional PR firm to handle your press release distribution campaign. We get it. It might not seem like it, but choosing the right PR service can be downright challenging. Many companies out there claim to be the best. However, in truth, only a handful will meet your expectation and […]

Success in today’s highly competitive markets means not only pleasing customers but also operating at maximum efficiency. And one of the ways to do this is to ensure that you are getting the best bang for your buck with all the different tools and services you use. High-speed internet is going to be the lifeblood […]

Growing your company is a good thing—it means you’re doing something right and finding success within your industry. But expansion inevitably brings with it new challenges. Businesses with 5,000 employees operate differently than those with 500, 50 or five. Only companies that can adapt their internal communication to scale up alongside the rest of their […]

There is no doubt that modern technology has come a long way over recent years, and this is something that has benefited us in a number of ways. The way in which we work, socialize, enjoy entertainment, and shop have all changed as a result of living in the digital era. One of the things […]

Expanding to the Asian market can be a valuable business choice and the right jurisdiction will present valuable business opportunities. Here are some of the top Asian countries for starting a business, ranked according to the business environment, taxation and general benefits for foreign entrepreneurs. Hong Kong Hong Kong is one of the top locations […]

Twenty years ago, social media wasn’t on the landscape of marketing tools. People were still focused on newspaper, radio and television advertising almost exclusively. In a short two decades, however, it has become one of the most important marketing tools businesses have. It’s much cheaper to advertise on social media than traditional platforms, and it’s […]

Naming your brand is a fun activity that yet requires a great deal of thoughtfulness. You want it to sound nice and interesting, but you also need it to serve your particular business. The two key aspects of a brand name are its individual likability and the way it fits your enterprise. A likable brand […]

1-800-FLOWERS has been recognized as one of the most popular florist businesses in the industry. But why is this? What makes this flower company stand out from all the others? Well, the answer is simple–they capitalize on a vanity number. Vanity Numbers and their Benefits When it comes to inspiring initial trust and confidence in […]