Cliffhangers made Easy
Q: “How do you keep someone in suspense?” No, I haven’t started telling jokes, but I do have some tips on how to keep your readers on their toes. You see, just because you wrote a catchy headline and a witty introduction, it doesn’t mean your job is done. You need to hook readers, stimulate […]
How to Design the Best Seasonal Content and Make It Relevant
‘Tis the season! Whether it’s the winter months with Christmas around the corner or peak beach season during summertime, any good content strategy utilizes seasonal content as a way to increase readership. Now it’s time to take that seasonal content to the next level. A number of brands go all-out with the seasonal content. Surely […]
Here are some Tips on Re-Purposing Old but Good Content
Most of us have handled information or even read articles or even blogs which have proved to be too boring maybe because they seem out-of-date and irrelevant. Well, you do not have to worry any more since repurposing the content is all you need. Remodeling or repurposing of content simply involves modifying already existing content […]
Convert Your Words Into Money: 9 Copywriting Tips To Boost Your Conversions
There are thousands of ways you can increase your website conversion rates. But, the most efficient and inexpensive way to do that is through your content. Your words play an important role in interacting with your visitors throughout every part of the sales process. Even with a small tweaks to your web content, you can […]
Why and How to Write an Effective Blog Post Series
There’s more to wonderful world of blogging than just writing articles. A blog series is one way to up your game. Here is an all-inclusive guide to the benefits of and instructions for writing an effective blog post series. What are the Benefits of a Series in Blogging? There are immense benefits to posting more […]
Psychology Based Copywriting Tricks for Your Landing Page
Landing page success is attributed to many factors, most involving a psychological approach to the copy and design. As a seasoned web professional, I can tell you that without a bit of understanding of how the human mind works, you will have a hard time creating engaging copy. Here are some of the tricks that […]
Your Actions After You’ve Published a Blog Post (writing it isn’t enough)
You’ve got your new blog up and you’re publishing posts, hopefully regularly. This doesn’t mean that you can just write, then sit back and relax. If this is all you do, you might notice that no matter how great the content is you won’t get many views, if any at all. To ensure that you […]
Points to Ponder: Does your E-commerce Website Design stand on the following Principles?
The purpose of converting traffic into paying clients is a topic that will always be up for a good debate. Your website, being the face of your business can’t be neglected. And you really don’t need to spend a lot of money in figuring out how to achieve a well designed site that will lead […]