In general no other form of content comes close to videos in terms of engagement, but some videos are a lot more engaging than others. It is important that you fully understand why this is the case, as it will help you to create video content that is more effective at engaging viewers. Playing To […]

If you skim through any social media feed nowadays, you’ll notice a lot of videos that are really short and range between 15 to 90 seconds. Not only that but overall these videos are likely to outperform longer videos – and tend to be much more popular among viewers, which is why more and more […]