Microfinance Lending: Which Software do Lenders Really Need?

Traditional paper-based microfinance lending is losing its market position giving way to software-based digital lending and online access to financial services. As the Research and Market report says, the market volume of digital lending in 2020 exceeded $311 billion and is expected to grow almost two-fold in the upcoming five years. All that becomes possible […]

September 22, 2021

The Ultimate Guide to SMS Marketing

Marketing specialists have always been looking for ways on how to better communicate with customers.  They want an opportunity that would help them reach their customers whenever and wherever they are.  One of these ways is SMS marketing.  You may wonder how SMS marketing is so popular these days. Even though this type of marketing […]

August 17, 2021

5 Digital Marketing Mistakes That Will Destroy Your Strategy

In our tech-driven world, it’s no surprise that digital marketing has become essential for businesses of all kinds. According to Statista, digital marketing spend grew by 14.3% year-over-year from 2020 to 2021. It’s clear that American business owners understand the need for online promotion. That said, digital marketing success isn’t guaranteed. If you’re not well-versed […]

July 21, 2021

10 Day Trader Rules

If you’re considering entering the fast-paced world of day-trading, you need to be aware of the risks. You can’t afford to leave day trading strategies to chance. As a day trader beginner, you need a few rules to prevent you from losing money and coming away empty-handed.  Successful day traders don’t make money with luck. […]

July 12, 2021

How to Rock Mobile Native Advertising

For mobile native advertising to be beneficial by generating more sales and awareness for a brand, It has to be done right and carefully to make it engaging and captivating to potential customers. Mobile Native ads have become very valuable today because of their numerous benefits after years of annoying display ads like banner ads. […]

May 25, 2021

How to generate Leads through Instagram Stories

Social media have taken over the internet, a long time ago. Yet, some companies still don’t have any idea how to benefit from them. Instagram is the biggest fish in the sea, with over two billion users daily, around the world. Here is how you can generate new leads by posting Instagram stories, on your […]

May 20, 2021

Brand Development: The Importance of Understanding Your Market

Brand development is foundational in establishing your business identity in crowded marketplaces. The goal of brand development is to define and evolve your company’s image, in such a way that it aligns with your corporate culture and identity. Your brand development should have tangible goals and be executed as a part of a brand development […]

May 7, 2021

Screen Fatigue: Practical Solutions to an Irritating Problem By Kerri Garbis, CEO Ovation

In the past year, many aspects of our lives have changed due to the pandemic’s demands. And while many people have used trial and error to make adjustments, others might be lagging. One of these forced changes people are dealing with is online, remote communication. And with this new way of meeting with teams, customers, […]

March 19, 2021
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