Convert Your Words Into Money: 9 Copywriting Tips To Boost Your Conversions

There are thousands of ways you can increase your website conversion rates. But, the most efficient and inexpensive way to do that is through your content. Your words play an important role in interacting with your visitors throughout every part of the sales process. Even with a small tweaks to your web content, you can […]

July 30, 2016

Why and How to Write an Effective Blog Post Series

There’s more to wonderful world of blogging than just writing articles. A blog series is one way to up your game. Here is an all-inclusive guide to the benefits of and instructions for writing an effective blog post series. What are the Benefits of a Series in Blogging? There are immense benefits to posting more […]

April 2, 2016

Psychology Based Copywriting Tricks for Your Landing Page

Landing page success is attributed to many factors, most involving a psychological approach to the copy and design. As a seasoned web professional, I can tell you that without a bit of understanding of how the human mind works, you will have a hard time creating engaging copy. Here are some of the tricks that […]

December 6, 2015

Your Actions After You’ve Published a Blog Post (writing it isn’t enough)

You’ve got your new blog up and you’re publishing posts, hopefully regularly. This doesn’t mean that you can just write, then sit back and relax. If this is all you do, you might notice that no matter how great the content is you won’t get many views, if any at all. To ensure that you […]

November 14, 2015

Points to Ponder: Does your E-commerce Website Design stand on the following Principles?

The purpose of converting traffic into paying clients is a topic that will always be up for a good debate. Your website, being the face of your business can’t be neglected. And you really don’t need to spend a lot of money in figuring out how to achieve a well designed site that will lead […]

December 8, 2014

6 Secrets to Writing Evergreen Content

Everyone is always looking for something timeless, a way to stay fresh in a world filled with obsolescence. They say that everything under the sun has a beginning and an end, yet we’re obsessed with the things that last. Humanity is entranced by immortality, because it’s perpetually out of reach. Benjamin Franklin famously exclaimed that […]

March 17, 2014

5 Ways to Improve Your WordPress Blog Using Plugins

WordPress remains the most popular blogging and CMS platform on the Internet, and with plugins, a WordPress blog can be expanded to provide excellent functionality. Here are five must have plugins to improve your WordPress blog. 1) W3 Total Cache Despite WordPress’ numerous advantages, it falls short in performance. Since its pages and posts are […]

August 17, 2012

Writers Take Note: Principles of Design 101

Being a freelance writer for many years now, I have worked on my fair share of projects with all sorts of people. My role may have been to produce the content of the piece, but that was only one piece of the puzzle. There were also web designers, graphic designers, strategists and more, all with […]

July 29, 2012
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