Over the last couple of years, the flat design trend has gone from concept to main stream. Many designers have adapted and have had more time to practice creating landing pages that have a much stronger focus on simplicity – cutting out the unnecessary and distracting visual flourishes and bringing the entire design down to the essence of what’s important.
The result is a design that feels much more natural on a screen, and doesn’t contain elements that pretend to be something they’re not – like chunky, visual buttons or gradients that reflect depth. The overall aesthetic is cleaner, neater and tends to be more on the minimalist side.
Landing pages, naturally adapted the same technique. Here are 15 examples of beautifully designed landing pages that have the flat style to them. On a similar note, we also have an older article that have modern landing page designs.
Which of these flat landing pages do you like best? Have you designed or built any that you think should be included? Do you think landing pages should be flat – or should have more depth and texture.
On a similar note, read these tips on how to improve your landing pages.
In closing, I’ve been a fan of the flat design trend for a while now, even though it took some getting used to, and I wanted to bring together a collection of some of my favorite fresh landing pages that all use the flat design trend beautifully. I hope you find this collection a useful source of inspiration for the next design project that you have, and if you know of any other examples that belong in this roundup – please do share them in the comments.